Keith Nowak is the founder and CEO of Ten Thousand, a men's performance apparel brand. Previously Keith was a venture capitalist investing in early stage technology businesses. He has completed the New York City Marathon twice as well as multiple half marathons. Keith has spent the last three seasons focused on triathlons, including Mont Tremblant 70.3, Ironman Copenhagen, and Challenge Roth. In a previous life, Keith played professional soccer in Italy.